Anslea Askew

Illustration and Design

ForgottenMermaids.com

Forgotten Mermaids is a brand of mermaid inspired clothing and accessories, primarily a brand of temporary tattoo designs that give the illusion of mermaid scales. I developed the website, product designs, as well as the mockups and product photos featured on the brand’s social media accounts and online store.

 

Web Design
Branding

Landing Page

Product Page

Since most customers were expected to come from social media, specifically mobile apps like Instagram and Pinterest, I chose to make the mobile website a priority.

 

To create a compelling social media presence I focused on creating high-quality mockups and product photos. The goal was to create something that looked as though it was taken directly from a fashion magazine.